March 11th, 2010, 2:28 PM

A ‘Real Housewife’ Sports the Academy of Art University Look

Alex McCord from The Real Housewives of New York recently wrote a blog post for the consignment store Second Time Around. She pulled clothing from the racks to create some outfits that mimic looks from Fashion Week runway shows she has attended - and she used a look from Brittney Major’s Spring/Summer 2010 collection!

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Check out the full post here.

March 11th, 2010, 12:10 PM

Beyond the Front Row is giving away a pair of custom jeans!

Not only should you attend the Beyond the Front Row general club meeting tonight to hang out with the fashionable members, but also because you could win a pair of custom made jeans from indiDenim!

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This company allows your inner fashion designer to come out by letting you design your own pair of jeans. You can choose the style, pockets, denim color zipper/button up and finishing to name a few options. Then you enter in your measurements and answer a few body type questions to get an exact fit. There is also the option to pick out already designed jeans where you just enter your measurements.

We will also be discussing our Launch Party/Fashion Show as well as our “Give 2 Take 1″ fundraiser. So if you want the chance to win a pair of custom jeans, come to the meeting tonight!

If you don’t win, don’t worry - all members who attend the meeting will receive 15% on a custom pair of jeans from indiDenim just for attending the meeting.

Written by: Margaux Avedisian

The meeting is in the Morgan Auditorium at 491 Post Street at 7:00 p.m.

For more info on indiDenim visit www.indiDenim.com.

March 11th, 2010, 11:59 AM

Our Students are ‘Discarded’ and ‘Divine’

Two students have won awards for the upcoming Discarded to Divine Fashion Show & Auction which will be on April 29.

Textile Design student Miriam Tolentino’s “If Water Were Ink: Gorillas on the Street” pillow was chosen as the best of Home Décor while Fashion Design student Laone Botshoma’s “Art and Power of the Central African Savanna” piece was chosen as Best Women’s Sportswear.

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Miriam’s Pillow

Botshoma’s piece also selected by Renee Baldocchi, Director of Public Programs, and Jill D’Allesandro, Associate curator of the costume and textiles department, of the de Young Museum as one of two Best Museum inspired pieces.

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Laone’s piece

“This collection was inspired by the above collection of sculptures in the de Young Museum,” said Botshoma. “It is a collage of different colors and textures from various fabrics to show unity. These Central African sculptures were originally created with the purpose of mediating between the human and spirit worlds. Structural shapes embody the power and strength represented by these sculptures. My muse is named Luba after one of the tribes”

Great job Miriam and Laone!

The Discarded to Divine Sneak Preview will be at the the de Young Museum, Golden Gate Park, on April 9th. The Fashion Show & Auction will be at The Hall at St. Mary’s Cathedral, 1111 Gough Street, on April 29th.

For more info on the event visit www.discardedtodivine.org.

March 11th, 2010, 11:37 AM

BTFR takes it to the ‘Skye’

The hard-working folks from Beyond the Front Row invite you to a social event at Ruby Skye on Thursday March 18 from 9 p.m. to 1:30 a.m.

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The event will include a fashion show in association with Picky Studio. The shindig is for people 18 and up and will include live DJs, dancing, fashion and fun (as indicated on the flier). Tickets are $20 with a portion of the proceeds going to BTFR.

To buy your tickets now click here - and make sure you take a gander at BTFR’s Facebook page to keep up to date with all of their events: www.facebook.com/BeyondtheFrontRow

March 10th, 2010, 11:10 AM

Get your ‘Hearts’ while they last!

The Hearts for Haiti T shirts at the 79 New Montgomery retail store are a hot commodity - and there are only SIX of them left!

So if you wanna support a good cause and have a snazzy T shirt to show for it, mosey on down to the 79 retail store and snag one before they’re all gone!

March 10th, 2010, 8:26 AM

Some Beautiful ‘Model’ Behavior

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Ranya Mordanova in the makeup chair backstage at our show. Photo credit: Janelle Okwodu for MDC

The people at Models.com did a good blog post of some of the freshest faces in the modeling world that walked at our New York show:

There are plenty of fresh designers showing their wares in the tents this season, but the Academy of Art University show offers up something special. Six talented students ( Beathany Meuleners, Hyo Sun, Marina Solomatnikova, Naomi Sutton, Sabah Mansoor, Stephen Oo ) are given the chance to exhibit their collections, with a full show featuring the best in models. Backstage was a who’s who of beautiful faces: Tao, Alana, Edythe, the list goes on. The chosen six students showed a wide array of looks and their talent was evident in each and every piece.

To read the complete story and for a TON of pictures, visit Models.com.

March 10th, 2010, 6:11 AM

The World According to Harry: Don’t Believe the Prada Hype

Please give a warm welcome to our newest blogger Harry Go! He will be delivering witty banter on the world of culture, fashion and everything else in between. In his first piece puts the spotlight on Prada’s Fall 2010 show - and the boring “hype” it caused with its models

Last week, the Prada Fall 2010 show was held in Milan and it was streamed live on their website.

Before the show started, there was hype created by the Internet world. People were saying that this season’s models will shock the audiences and they would be Prada’s answer to CFDA’s size and age question.

What was Prada up to? Were they going to import plus-size models? Or maybe they were going to bring in some old models. And by old, I mean real old. Like Carol Alt or even Twiggy. I was hoping for lots and lots of models of color. It wouldn’t be an answer to CFDA’s size and age issue, but it would be refreshing.

On the day of the show, people in Milan noticed that Victoria’s Secret models were flying in to Milan on the day of the big show. I hoped that this wasn’t the ’shocker’. Unfortunately it was.

Miranda Kerr walked Balenciaga and Adriana Lima has walked in Givenchy. Plus, Alessandra Ambrósio, Karolina Kurkova, Izabel Goulart and Rosie Huntington-Whiteley all walked in Giles Fall 2010.

There was nothing exciting about this. We expected more from you Miuccia - especially with all this unnecessary hype

Alessandra, Miranda and Bianca Balti have the similar body type to Prada’s new favorite gals Lindsey Wixson or Rasa Zukauskaite . They probably have a little bit more in the breast and curve area, but it’s not too obvious. The only mild—or semi-mild—shocker was Doutzen Kroes who was visibly a little bit bigger than the rest of the cast.

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Doutzen Kroes at Prada Fall 2010. Photo credit: Style.com

Based on this, it looks like the house of Prada is trying hard to remove themselves from bad stereotypes. After casting all Caucasian girls in Fall 2007 and Spring 2008 (unless the Brazilian beauty, Isabeli, counted as a model of color), Prada thought they can get away with it by playing a hip-hop song and putting two Asian models (Liu Wen and Shu Pei Qin) and an an African-American model (Lyndsey Scott) for the Spring 2010 show. Read more…

March 9th, 2010, 6:30 AM

The Model Life of Erin: A ‘Cover’ Girl

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Mocha Bride magazine has finally hit the shelves and has already sold out in two Walgreens stores! I was pleasantly surprised to see that I was on the cover. This is my very first magazine cover and I’m excited that things are headed in the right direction. It’s a little strange to see my picture on the front, but I am very grateful.

Besides the magazine, modeling in the Bay Area has been pretty slow. I recently talked to my agent about reaching out to other markets during slow times. We are in the process of looking into signing with an agency in South Africa and possibly spending some time there. This would be an amazing experience. To finally stay a month or more in a country I’ve longed to visit. This would also be a great way for me to build my book with published work and come back to the States with more experience and a bit of an edge. The opportunity couldn’t be more on time!

Written by: Erin Leeper

Click here to read more of “The Model Life of Erin”

March 8th, 2010, 1:41 PM

Mercedes-Benz Fashion Week Video (The Extended Remix!)

Remember that Fashion Week video that Kristy Siefkin did for us? Well, she was nice enough to share the extended six-minute version of the video! Check it out:

March 8th, 2010, 1:29 PM

Are you looking for a J-O-B?

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Lookin’ for a job? Well you’re in luck! We have two that may suit you!

Factory PR is looking to hire for a NEW POSITION in the Progressive Designer/Contemporary Women’s Division:

ACCOUNT EXECUTIVE - To report to the Women’s Account Supervisor, Saba Ebrahimi. The ideal candidate will have:

·Three to four years experience in Fashion PR - New York-based Fashion PR Agency (NECESSARY)
·Strong communication skills
·Exemplary media contacts with Market Editors and Features Editors
·Proven feature pitching abilities
·Solid contacts for celebrity dressing
·Experience running events
·A proactive, positive and energetic approach
·An innate interest in fashion media and pop culture

Factory PR is a Fashion PR Agency incorporating Women’s and Men’s Fashion and Accessories Divisions that has been operational for eight years. Based in Soho New York, we cater to International and American Contemporary Sportswear, Progressive Designer and Retail brands.

Please send an email resume to: angela@factorypr.com
NO PHONE CALLS PLEASE.
www.factorypr.com

Follow the jump to view the second job posting. Read more…