March 11th, 2010, 12:10 PM

Beyond the Front Row is giving away a pair of custom jeans!

Not only should you attend the Beyond the Front Row general club meeting tonight to hang out with the fashionable members, but also because you could win a pair of custom made jeans from indiDenim!

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This company allows your inner fashion designer to come out by letting you design your own pair of jeans. You can choose the style, pockets, denim color zipper/button up and finishing to name a few options. Then you enter in your measurements and answer a few body type questions to get an exact fit. There is also the option to pick out already designed jeans where you just enter your measurements.

We will also be discussing our Launch Party/Fashion Show as well as our “Give 2 Take 1″ fundraiser. So if you want the chance to win a pair of custom jeans, come to the meeting tonight!

If you don’t win, don’t worry - all members who attend the meeting will receive 15% on a custom pair of jeans from indiDenim just for attending the meeting.

Written by: Margaux Avedisian

The meeting is in the Morgan Auditorium at 491 Post Street at 7:00 p.m.

For more info on indiDenim visit www.indiDenim.com.

March 11th, 2010, 11:59 AM

Our Students are ‘Discarded’ and ‘Divine’

Two students have won awards for the upcoming Discarded to Divine Fashion Show & Auction which will be on April 29.

Textile Design student Miriam Tolentino’s “If Water Were Ink: Gorillas on the Street” pillow was chosen as the best of Home Décor while Fashion Design student Laone Botshoma’s “Art and Power of the Central African Savanna” piece was chosen as Best Women’s Sportswear.

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Miriam’s Pillow

Botshoma’s piece also selected by Renee Baldocchi, Director of Public Programs, and Jill D’Allesandro, Associate curator of the costume and textiles department, of the de Young Museum as one of two Best Museum inspired pieces.

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Laone’s piece

“This collection was inspired by the above collection of sculptures in the de Young Museum,” said Botshoma. “It is a collage of different colors and textures from various fabrics to show unity. These Central African sculptures were originally created with the purpose of mediating between the human and spirit worlds. Structural shapes embody the power and strength represented by these sculptures. My muse is named Luba after one of the tribes”

Great job Miriam and Laone!

The Discarded to Divine Sneak Preview will be at the the de Young Museum, Golden Gate Park, on April 9th. The Fashion Show & Auction will be at The Hall at St. Mary’s Cathedral, 1111 Gough Street, on April 29th.

For more info on the event visit www.discardedtodivine.org.

March 11th, 2010, 11:37 AM

BTFR takes it to the ‘Skye’

The hard-working folks from Beyond the Front Row invite you to a social event at Ruby Skye on Thursday March 18 from 9 p.m. to 1:30 a.m.

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The event will include a fashion show in association with Picky Studio. The shindig is for people 18 and up and will include live DJs, dancing, fashion and fun (as indicated on the flier). Tickets are $20 with a portion of the proceeds going to BTFR.

To buy your tickets now click here - and make sure you take a gander at BTFR’s Facebook page to keep up to date with all of their events: www.facebook.com/BeyondtheFrontRow

March 10th, 2010, 11:10 AM

Get your ‘Hearts’ while they last!

The Hearts for Haiti T shirts at the 79 New Montgomery retail store are a hot commodity - and there are only SIX of them left!

So if you wanna support a good cause and have a snazzy T shirt to show for it, mosey on down to the 79 retail store and snag one before they’re all gone!

March 9th, 2010, 6:30 AM

The Model Life of Erin: A ‘Cover’ Girl

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Mocha Bride magazine has finally hit the shelves and has already sold out in two Walgreens stores! I was pleasantly surprised to see that I was on the cover. This is my very first magazine cover and I’m excited that things are headed in the right direction. It’s a little strange to see my picture on the front, but I am very grateful.

Besides the magazine, modeling in the Bay Area has been pretty slow. I recently talked to my agent about reaching out to other markets during slow times. We are in the process of looking into signing with an agency in South Africa and possibly spending some time there. This would be an amazing experience. To finally stay a month or more in a country I’ve longed to visit. This would also be a great way for me to build my book with published work and come back to the States with more experience and a bit of an edge. The opportunity couldn’t be more on time!

Written by: Erin Leeper

Click here to read more of “The Model Life of Erin”

March 8th, 2010, 1:15 PM

FSD is on the Hunt For a Photoblogger

Fashion School Daily is looking for a photographer to join the ranks of our bloggers - and we’re not just talking about any photographer. We want a bonafide photojournalist who can capture trends, style and fashion on the street with a very distinct story and perspective.

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Although we love The Sartorialist and similar street style blogs, we are looking for a person who is cut from the same cloth as Tommy Ton of JakAndJil who takes pics for Style.com. You can also look at the work from “On the Street” a segment of street style in the New York Times by photographer Bill Cunningham.

We want a photographer who spots trends and the unique details of fashion on the street - and knows how to take a really good picture of it. We aren’t just looking for cool pictures of a girl who looks pretty. We want context!!!

So if you are interested in becoming the FSD photoblogger, read the requirements:

1.) You must be a current student or an alumni of the school.
2.) You do not need to be in San Francisco Bay Area to apply. If you are an online student in Tokyo, we definitely want to see what you have to bring to the table.
3.) You must be able to write a little blurb to accompany your pictures. Tell us why this picture is relevant. What made it catch your eye? You can also go beyond that and create a slideshow like Bill Cunningham.
4.) You must be able to meet deadlines and turn in a post on a weekly basis.
5.) Have an eye for details and distinct style.
6.) Have knowledge of fashion.

If you are interested please send us a brief bio as well as samples of your work. In addition, send us THREE street style photos along with a brief explanation of each.

Please submit all your material to fashionschooldaily@gmail.com by 5 p.m. Friday, March 19, 2010. You will be contacted if you’re the chosen one!

Now go out there and take some cool pictures!

March 5th, 2010, 2:58 PM

Run away with ‘The Runaways’

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Forget Alice and her kid-friendly trippy Wonderland - it’s all about The Runaways.

The movie doesn’t come out until March 19, but mark it in your calendar. Mark it now.

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The Real Runaways

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The Hollywood Runaways

If you haven’t heard about it already, it is partly a “coming-of-age” story and stars Twilight diva Kristen Stewart and Dakota “she’s-to-good-of-an-actor-for-her age” Fanning. The rock biopic follows the start, the rise and the fall of ’70s the first all-girl rock band that included Joan Jett and Cherie Currie. It’s pretty darn gritty, rebellious, anarchic and grimy - and that makes it a lot of fun!

Check out the movie trailer after the jump: Read more…

March 5th, 2010, 11:24 AM

The Gap Wants Your Jeans!

The folks from the Gap and Cotton Inc. have put their heads together and launched the COTTON. FROM BLUE TO GREEN denim drive.

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Starting today and continuing through March 14, you can donate your old jeans that are taking up space in your closet to Gap stores (that includes some San Francisco Bay Area stores). Those jeans will be turned into UltraTouch Natural Cotton Fiber Insulation and given to communities who need it. That’s why the initiative is called “From blue to green” - get it? Denim is blue. Green is eco!

As an added bonus, people who donate their old jeans will receive a 30 percent discount on new denim purchases including their 1969 Premium jeans.

For complete details on this special event, visit www.CottonFromBluetoGreen.org.

March 3rd, 2010, 11:29 AM

What’s going on in March?

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Akiko Fukai, author of Fashion: The Collection of the Kyoto Costume Institute - A History from the 18th to the 20th Century visits our school on March 15

Focus On Your Closet: Spring Cleaning Begins!
Give 2, Take 1

Start cleaning out your closets and setting aside clothes and accessories for the April 17th clothing swap and clothing drive hosted by Beyond the Front Row (fashion club) and the St. Vincent de Paul Society of San Francisco. This event, Give 2, Take 1 (“G2T1”), will function as a fundraiser for the club, and a charitable clothing-drive for St. Vincent’s community programs.

Here’s the deal: for every 2 items donated, donors get to take (or ‘swap’) 1 item in return - hence the name “Give 2, Take 1”. All items remaining at the end of the April 17th swap will be donated to St. Vincent’s. This fun sustainable–charitable event also happens to coincide with Earth Day! Collection of donations begins the last week of March, on campus and elsewhere. Details to follow.
Please note: Clothing and accessories donations will happily be accepted, regardless of participation in the clothing swap. St. Vincent’s is in urgent need of men’s clothing - additional donations from the closets of boyfriends, husbands, brothers, and sons would be greatly appreciated!
Now accepting donations of: coat hangers and shopping bags at 180 New Montgomery, office #704.

Open House / Open Studio
Saturday March 6, 2010
180 New Montgomery - 9:00am - 5:00pm

Meet, greet, and host prospective School of Fashion students (and their parents) as they tour the MFA Studio and the 7th Floor. *Beyond the Front Row will be organizing shoe donations in room 713 from 8:30am - 11:00am; please consider including this community service project as part of your tour (see below for more information).

Community Service Day Projects from Beyond the Front Row
Saturday, March 6, 2010 (2 events)

National Odd Shoe Exchange
180 New Montgomery, Room 713, 8:30am - 11:30am
At last month’s Shoe-In fashion club members voted to donate all the shoes collected and used for the holiday “shoe-tree” project to the National Odd Shoe Exchange, www.oddshoe.org This non-profit organization supplies single shoes, as well as pairs of different-sized shoes, to those in need due to injury, disease and/or genetic disorders. BTFR club members will be sorting, organizing and preparing to ship the shoes to the National Odd Shoe Exchange during the Open House / Open Studio (room 713).

Wee Scotty
Concourse Exhibition Center at 8th Street & Brannan, 10:00am - 3:00pm
Beyond the Front Row members offer their sewing, construction and fashion illustration skills to assist some of the young Wee Scotty designers (ages 7+) and Wee Scotty proprietors with demonstrations for the community exhibition.

For more events follow the jump. Read more…

March 2nd, 2010, 12:17 PM

Rob Curry donates to ‘Perpetual Indulgence’

On Sunday, School of Fashion instructor Rob Curry donated a coat (that he made) to a fundraiser organized by the Sisters of Perpetual Indulgence, a group of guys who use drag and Catholic imagery to bring awareness to social conflict and sexual tolerance.

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Two “Sisters” who like to “Indulge”

Held at Wild Side West, the event raised funds for breast cancer and Rob’s coat was auctioned off for $500. A total of $3500 was raised at the event - and Rob couldn’t be any more excited about his coat and the socially conscious drag nuns.

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The coat that Rob donated

“I’ve gotten to know (the Sisters) quite well,” says Rob, “and I love them all!”

For more information on the Sisters of Perpetual Indulgence, visit their website